Dixie Somers, Author at Capital Professional Services
Capital Professional Services
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All posts by Dixie Somers

Finding Your Niche: How to Adapt Marketing Techniques to Your Industry

You are trying to develop a marketing strategy that appeals to the particular niche industry in which your company resides. This can be tricky—especially if you are new to a

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The Dos and Don’ts of Successful SMS Marketing

Digital marketing revolutionized the way we do business, but the majority of it was limited to the desktop model. We designed websites, built campaign strategies and crafted content

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6 Questions to Ask an SEO Consultant

Getting your site to a top spot in the search engine rankings isn’t easy. It’s a lot of work and there’s always changes to techniques or ranking criteria. It makes sense

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8 Best SEO Tools that will Skyrocket your Search Rankings

Far too many web developers and webmasters believe that search engine optimization, or SEO, is more dependent on arcane sources of hidden knowledge than it is on practical use of powerful tools. The truth

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5 SEO and Branding Tips for Small Food Businesses

No matter how bad the economy gets, there’s one thing that can always bring some entrepreneurs a little comfort: people still have to eat. If you’re a small food business owner, there will always be

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5 Unique Ways to Make Your Company Advertising Super Professional

With social and mass media being an ever-growing influence in the lives of millions of people throughout the world, it’s no wonder that the majority of advertising dollars are focused on those fields.

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Standing Out: 5 Ways to Carve Your Own Marketing Niche

Marketing has changed quite a bit over the years. While big national brands can still blast their ads out through big media like television and radio, most companies have found that they need a more targeted

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